We enable startups to work directly with BMW units – turning new ideas into practical outcomes.
BMW Group Startup Garage.
Let’s match challenges with innovation and shape BMW’s future together.
Curious about the collaboration journey?
From first contact to pilot project – here’s how we work together.
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We act as a matchmaker between startups and BMW business units.
Together, we build valuable connections that turn ideas into action.
2015
Founded in 2015, we are the world’s first and leading Venture Client unit.
1000
Each year, we assess over 1000 startups.
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We engage with startups from more than 50 countries.
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On average, 30 startups complete the BMW Group Startup Garage program each year.
>50
Connection is key - over 50% of our alumni have
secured paid follow-up projects.
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From first touchpoint to final evaluation, the process typically takes between 4 to 8 months.
Are we a match?
Please check if you fulfill our criteria to qualify for our program.
BMW use case: Your solution (product, service, or technology) should offer a compelling use case to enhance any aspect of BMW Group’s operations, spanning divisions such as automotive, mobility services, manufacturing, IT, sales & marketing, and HR. Your solution can either originate from within the automotive industry or find applications in various other sectors.
Your startup should possess a functional prototype or a working product that is mature enough for integration and validation within a BMW division.
Key positions with your startup, including CEO, CTO,CMO, and others, should be held by full-time team members.
Your startup should have graduated from an equity accelerator program or have received funding from professional venture capitalists.
Your startup must have a legal entity status, regardless of its country or type (e.g., Inc., LLC, GmbH, etc.).
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