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The BMW Startup Garage – a great opportunity to gain a breakthrough client for your startup!

Does your startup have a technology, product or service that can make a difference to innovation @ BMW Group?

The BMW Startup Garage program is a great opportunity to gain the BMW Group as your client by conducting a proof of concept project directly with the business unit that benefits most from your solution. We look for startups that have cutting edge solutions for any of our divisions: automotive, mobility services, manufacturing, IT, sales & marketing and HR.

I. About My Startup: To start the process of gaining the BMW Group as your client, just fill out the Partnership Form below. Shouldn’t take you more than a few minutes.

II. Due diligence: Next, we evaluate if  your solution – a technology, product or service – fits and can make a contribution to innovation @BMW.

III. Unit One Request for Proposal: Once impressed by your solution, we will send you a Request for Proposal. Here we specify what Proof of Concept project we would like to conduct.

IV. Acceptance: Final stage is to fine-tune your proposal. At agreement, you join our program and get a BMW purchase order. Congrats! You just gained a new client: the BMW Group.

Sounds good! Then start submitting info about your startup. More questions? Please see our Startup Partnership Guidelines and FAQ.
If your Startup is from China, please fill out our Partnership Form here.


  • BMW use case
  • Functional product or prototype
  • Full-time team
  • Funding from institutional investor
  • Legal entity

Step 1 of 5

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